In this video, we uncover the scandals that rocked PepsiCo’s image. From the infamous ‘Win a Jet’ fiasco, where a marketing stunt led to a courtroom battle over a promised fighter jet, to the tragic accident during Michael Jackson's Pepsi commercial shoot, which left the pop icon severely burned. We’ll also revisit Madonna’s controversial Pepsi ad, which was pulled due to religious backlash. These moments reflect Pepsi’s high-stakes marketing approach—and the fallout when risks don’t pay off.